Top Politically Incorrect Words of 2009

Swine Flu, Flush Toilet, Green Revolution, Minority, and Saint named top politically (in)Correct  words and phrases of 2009

The Sixth Annual Global Survey

Austin, Texas October 2, 2009 – Swine Flu, Flush Toilet, Green Revolution, Minority, and Saint have been named the top politically (in)Correct  words and phrases of the past year according to The Global Language Monitor in its sixth annual survey of the English Language. Rounding out the top ten were the term Politically Correct, Oriental, Founding Fathers, Black Sheep, and Senior Citizen.

“Once again, we are seeing that the attempt to remove all bias from language is itself creating biases of their own,” said Paul JJ Payack, president and chief word analyst of The Global Language Monitor. “At this point it is becoming increasingly difficult to engage in any form of public dialogue without offending someone’s sensitivities, whether right, left or center.” .

The Top Politically Correct Words and Phrases for 2009 include:

1. Swine Flu – Though hundreds of millions know of the current pandemic as Swine Flu, various governments and agencies for political motives ranging from protecting pork producers to religious sensitivity have chosen to address the virus by its formal name, influenza A(H1N1).

2. Flush Toilet – Flush toilets, toilet paper and toilet use in general are now coming under the watchful eyes of the green movement.

3. Green Revolution – In the 1960s the scientific consensus was the world was on the brink of a ‘Malthusian’ collapse. The Green Revolution changed all that, but now there are those who believe that the world has paid a “stiff price in environmental degradation”.

4. Minority – Talking about minorities is considered insensitive to minorities since this can make them feel, well, like minorities.

5. Saint – In addition to the word ‘saint,’ Oxford University Press has removed words such as ‘bishop,’ ‘chapel,’ and ‘Pentecost’ from the Junior Dictionary.

6. Politically Correct – The term politically correct has, itself, is now politically correct, Be careful how you use it.

7. Oriental – In the US considered offensive to Asians because the term is based on the geographic relationship of Asia from a Western perspective. In Europe (and in most Asian nations), however, Oriental is acceptable.

8. Founding Fathers – Though all the Signers of the American Declaration of Independence were men, this is considered sexists in some quarters. Founders, please.

9. Black Sheep – Though originally referring to the rare birth of a lamb with black fur, now considered ethnically insensitive; the same is true for Black Day, Conversely, terms like White Collar and Whiter than White all can be used to encourage a hierarchical value of skin tone.

10. Senior Citizen – In the name of ‘inclusiveness,’ the UK’s Loughborough University’s suggests replacing senior citizen with ‘older person’.

The Top Politically Incorrect Terms and Phrases for previous years include:

  • 2008: “He Can’t Win” – Hillary Clinton’s coded reference to Barack Obama’s ethnic background as an insurmountable impediment to him winning the US Presidency
  • 2007: Nappy-headed Ho — Radio personality Don Imus’ reference to the women on the Rutgers University championship basketball team.
  • 2006: Global Warming Denier – Scientists not denying climate change, but the role of humans in the millennia-old process.
  • 2005: Misguided Criminals – A BBC commentator attempts to strip away all emotion from the word ‘terrorist’ by using ‘neutral’ descriptions for those who carried out the 7/7 tube bombings.
  • 2004: Master/Slave computer jargon – LA County re-labels computer documentation to remove this alleged slur that has been used for decades describing computer hierarchies.

The Global Language Monitor uses a proprietary algorithm, the Predictive Quantities Indicator (PQI) to track the frequency of words and phrases in the global print and electronic media, on the Internet, throughout the Blogosphere, as well as accessing proprietary databases. The PQI is a weighted Index, factoring in: long-term trends, short-term changes, momentum, and velocity.



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Words of the Pandemic

This explainer will be expanded continuously as information on the Type A H1N1 Flu Pandemic becomes available.

Media Alert:  If you need a customized version of this explainer, please call +1.512.801.6823.

These are the technical definitions of the phases and the Planned US Federal Government response.

Term                                            Definition

20th Century Pandemics

1917 Pandemic — La Gripe Espanola or the “Spanish Flu”.   50 million or more died in the 1918 pandemic, up to 200,000 in the US.  Some 30% of the world’s population of 1.5 billion were infected.

1957 Pandemic —  The “Asian Flu”  originated in China.  It had two major waves killing some 2 million people.

1968 Pandemic —  The “Hong Kong Flu” spread globally for two years resulting in about  1 million deaths.

1976 faux Pandemic — First identified at Ft. Dix, NJ in a new recruit, the pandemic never unfolded.  The massive US immunization program resulted in about 500 cases of Guillain-Barre syndrome, a neurological condition that can be fatal.  About fifty deaths were reported.

CDC  —  Centers for Disease Control and Prevention.  Located in Atlanta, Georgia, the CDC is part of the US Department of Health and Human Services.

Close Contact – One meter (about three feet) is often cited by infection control professionals to define close contact (based on studies of respiratory infections); for practical purposes, this distance may range up to 2 meters (six feet).  The World Health Organization says approximately one meter; the U.S. Occupational Safety and Health Administration guidlelines state within 6 feet”.

Epidemic —  A disease occurring suddenly in humans in a community, region or country in numbers clearly in excess of normal.

Facemask — A disposable mask cleared by the U.S. Food and Drug Administration (FDA) for use as a medical device.   Facemasks have several designs.  Held in place two ties, conforms to the face with the aid of a flexible adjustment for the nose bridge, and may be flat/pleated or duck-billed in shape; pre-molded, attached a single elastic band, and has a flexible adjustment for the nose bridge; and flat/pleated and attached  with ear loops. Facemasks cleared by the FDA for use as medical devices have been determined to have specific levels of protection from penetration of blood and body fluids.

Ground Zero  —  The location where the first case occurred.  The earliest confirmed case of the influenz A H1N1 has been traced to the village of La Gloria in Veracruz, Mexico located south east of Mexico City.

H1N1 — See Influenza A H1N1.

Influenza —  A serious disease caused by viruses that infects the upper respiratory tract.

(Electron Microscope image of Influenza A H1N1 virus.)

Influenza A (H1N1) — The official name of what is commonly but inaccurately called ‘swine flu”.  The strain consists of four elements, one human, one avian, and two swine.  The World Health Organization began using this nomenclature on April 30, 2009.

Influenza Pandemic —  A global outbreak of a new influenza ‘A’ virus that is easily transmitted from person-to-person worldwide.

Mutating Virus —  In general, any flu virus mutates and evolves mechanisms that enable it to escape the immune defence systems of its victims.

Pandemic —  The global outbreak of a disease in humans in numbers clearly in excess of normal.

Pandemic Phases —  WHO has divided pandemics into six phases.  (See Figure above.)

Pandemic Phase 1  —  Low risk of human cases.  No viruses circulating among animals have been reported to cause infections in humans.

Pandemic Phase 2  —  Higher risk of human cases.  An animal influenza virus circulating among domesticated or wild animals is known to have caused infection in humans, and is therefore considered a potential pandemic threat.

Pandemic Phase 3 —  No or very limited human-to-human transmission.  An animal or human-animal influenza reassortant virus has caused sporadic cases or small clusters of disease in people, but has not resulted in human-to-human transmission sufficient to sustain community-level outbreaks. Limited human-to-human transmission may occur under some circumstances, for example, when there is close contact between an infected person and an unprotected caregiver. However, limited transmission under such restricted circumstances does not indicate that the virus has gained the level of transmissibility among humans necessary to cause a pandemic.

Pandemic Phase 4  —  Evidence of increased human-to-human transmission.  Human-to-human transmission of an animal or human-animal influenza reassortant virus able to cause “community-level outbreaks.” The ability to cause sustained disease outbreaks in a community marks a significant upwards shift in the risk for a pandemic. Any country that suspects or has verified such an event should urgently consult with WHO so that the situation can be jointly assessed and a decision made by the affected country if implementation of a rapid pandemic containment operation is warranted. Phase 4 indicates a significant increase in risk of a pandemic.

Pandemic Phase 5 — Evidence of significant human-to-human transmission.  Human-to-human spread of the virus into at least two countries in one WHO region (Figure 4). While most countries will not be affected at this stage, the declaration of Phase 5 is a strong signal that a pandemic is imminent and that the time to finalize the organization, communication, and implementation of the planned mitigation measures is short.

Pandemic Phase 6   —   Efficient and sustained human-to-human transmission. The pandemic phase  is characterized by community level outbreaks in at least one other country in a different WHO region in addition to the criteria defined in Phase 5. Designation of this phase will indicate that a global pandemic is under way.  [Editor’s Note:  According to these stated criteria, the pandemic phase has already reached pandemic phase 6 on April 30, 2009.]

Respirator — Refers to an N95 or higher filtering facepiece respirator certified by the U.S. National Institute for Occupational Safety and Health (NIOSH).

rRT-PCR Swine Flu Panel diagnostic  test – A tool used to diagnose swine flu cases locally, thus speeding up the confirmation process.

Spanish Flu    —    Another name for the 1918 flu pandemic or La Gripe Espanola.

Swine Flu    —    Commonly used shorthand name for influenza A (H1N1) Symptoms — Body aches, fever, headaches, sore throat, body pain, chills and fatigue, and sometimes diarrhea and vomiting.

Tamiflu and Relenza   —   In response to the request from CDC, The U.S. Food and Drug Administration , in has issued Emergency Use Authorizations  for the use of Relenza and Tamiflu antiviral products.   Tamiflu has been stockpiled by Homeland Security in the US. For optimum efficacy, infected individuals should take it as early as possible.  It lessens the symptoms but is not a cure for Swine Flu.

WHO — Located in Geneva, Switzerland, the World Health Organization, is the directing and coordinating authority for health within the United Nations system.

 

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