Providing English-language Certification to Global Professionals
Paul JJ Payack’s Brief Intro to the WOTY Phenomenon
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AUSTIN, Texas. April 18, 2011. With less than two weeks left before the Royal Wedding on April 29th, Kate Middleton is already posting Diana-type numbers in terms of news worthiness and celebrity status on the Top Global Media sites as well as on the Internet and Social Media according to The Global Language Monitor. Previously GLM had found the soon-to-be Princess Catherine the Top Fashion Buzzword of the 2011 season, replacing the eccentric Lady Gaga.
The GLM study compared the citations of Kate Middleton with those of Princess Diana, Queen Elizabeth II, Prince Charles, Prince William, Prince Harry, and Camilla Parker Bowles. Michelle Obama as First Lady of the United States was included as a relevant American comparison. For the Top Global Media, the citations were measured over the last three months as well as all the archives available.
???Kate Middleton is set to eclipse Princess Di as the media star of the Royal Family,??? said Paul JJ Payack, President and Chief Word Analyst of the Global Language Monitor. ???In fact, Kate could surpass all Internet, Social Media, and Global Print and Electronic Media citations by the time the Royal Wedding-related stories are compiled.???
Two weeks before the Royal Wedding, Middletons Internet and Social Media citations, surpass all members of the Royal Family. Prince William comes in as a close second followed by Princess Diana, who died in a Paris car crash in 1997.
For Internet news citations, Middleton follows only Prince William and Prince Charles. For comparison, First Lady Michelle Obama, since she first came to notice in 2004, would rank No. 3 in Internet and Social Media citations, just ahead of Princess Diana and would rank No 4, again slightly ahead of Princess Diana in Internet news.
In the traditional Global Print and Electronic Media, Prince William and his bride-to-be, both double references to Queen Elizabeth and quadruple those to Prince Charles who would also follow Michelle Obama.
Note: Princess Di is cited in hundreds of thousands of news stories even though she died before Google, social media, and smartphones existed. Even without the current media environment where the Internet, social media, and the traditional media feed upon themselves as some sort cyber echo chamber, the study demonstrates the enduring legacy of Princess some fourteen years after her death.
GLM used NarrativeTracker Technology in this study.
NarrativeTracker is based on the global discourse, providing a real-time, accurate picture of what any audience is saying about any topic, at any point in time. NarrativeTracker analyzes the Internet, the top global print, and electronic media, as well as new social media sources (such as Twitter).
Media for detailed statistics, call 001.512.801.6823 or email GLM.
Tags: Camilla Parker Bowles, Fashion, First Lady, Kate Middleton, Michelle Obama, NarrativeTracker, Prince Harry, Prince William, Princess Di, Princess Diana, Queen Elizabeth, Royal Wedding, Social Media, Social Networking, Twitter
Followed by Obama, H1N1, Stimulus, and Vampire
“King of Pop” is Top Phrase; “Obama” is top name
Austin, TX November 29, 2009 – The Global Language Monitor has announced that Twitter is the Top Word of 2009 in its annual global survey of the English language. Twittered was followed by Obama, H1N1, Stimulus, and Vampire. The near-ubiquitous suffix, 2.0, was No. 6, with Deficit, Hadron the object of study of CERN’s new atom smasher, Healthcare, and Transparency rounded out the Top 10.
“In a year dominated by world-shaking political events, a pandemic, the after effects of a financial tsunami and the death of a revered pop icon, the word Twitter stands above all the other words. Twitter represents a new form of social interaction, where all communication is reduced to 140 characters,” said Paul JJ Payack, President of The Global Language Monitor. “Being limited to strict formats did wonders for the sonnet and haiku. One wonders where this highly impractical word-limit will lead as the future unfolds.”
Read about it in the Guardian: Twitter declared top word of 2009
WHY twitter is the most popular word of 2009 at the Huffington Post
CNET’s Don Reisinger on twitter
Mashable’s take: what else does social media have to conquer?
What it means that twitter is the 2009 Word of the Year (WeberShandwick)
The Poetry of Social Networks
The Top Words are culled from throughout the English-speaking world, which now numbers more than 1.58 billion speakers.
The Top Words of 2009
Rank/Word/Comments
1. Twitter — The ability to encapsulate human thought in 140 characters
2. Obama — The word stem transforms into scores of new words like ObamaCare
3. H1N1 — The formal (and politically correct) name for Swine Flu
4. Stimulus — The $800 billion aid package meant to help mend the US economy
5. Vampire — Vampires are very much en vogue, now the symbol of unrequited love
6. 2.0 — The 2.0 suffix is attached to the next generation of everything
7. Deficit — Lessons from history are dire warnings here
8. Hadron — Ephemeral particles subject to collision in the Large Hadron Collider
9. Healthcare — The direction of which is the subject of intense debate in the US
10. Transparency — Elusive goal for which many 21st c. governments are striving
11. Outrage — In response to large bonuses handed out to ‘bailed-out’ companies
12. Bonus — The incentive pay packages that came to symbolize greed and excess
13. Unemployed — And underemployed amount to close to 20% of US workforce
14. Foreclosure — Forced eviction for not keeping up with the mortgage payments
15. Cartel — In Mexico, at the center of the battle over drug trafficking
The Top Phrases of 2009
Rank/Phrase/Comments
1. King of Pop — Elvis was ‘The King;’ MJ had to settle for ‘King of Pop’
2. Obama-mania — One of the scores of words from the Obama-word stem
3. Climate Change — Considered politically neutral compared to global warming
4. Swine Flu — Popular name for the illness caused by the H1N1 virus
5. Too Large to Fail — Institutions that are deemed necessary for financial stability
6. Cloud Computing — Using the Internet for a variety of computer services
7. Public Option — The ability to buy health insurance from a government entity
8. Jai Ho! — A Hindi shout of joy or accomplishment
9. Mayan Calendar — Consists of various ‘cycles,’ one of which ends on 12/21/2012
10. God Particle — The hadron, believed to hold the secrets of the Big Bang
The Top Names of 2009
Rank/Name/Comments
1. Barack Obama — It was Obama’s year, though MJ nearly eclipsed in the end
2. Michael Jackson — Eclipses Obama on internet though lags in traditional media
3. Mobama — Mrs. Obama, sometimes as a fashion Icon
4. Large Hadron Collider — The Trillion dollar ‘aton smasher’ buried outside Geneva
5. Neda Agha Sultan — Iranian woman killed in the post-election demonstrations
6. Nancy Pelosi — The Democratic Speaker of the US House
7. M. Ahmadinejad — The president of Iran, once again
8. Hamid Karzai — The winner of Afghanistan’s disputed election
9. Rahm Emmanuel — Bringing ‘Chicago-style politics’ to the Administration
10. Sonia Sotomayor — The first Hispanic woman on the US Supreme Court
The analysis was completed in late November using GLM’s Predictive Quantities Indicator (PQI), the proprietary algorithm that tracks words and phrases in the media and on the Internet, now including blogs and social media. The words are tracked in relation to frequency, contextual usage and appearance in global media outlets, factoring in long-term trends, short-term changes, momentum and velocity.
The Top Words of the Decade were Global Warming, 9/11, and Obama outdistance Bailout, Evacuee, and Derivative; Google, Surge, Chinglish, and Tsunami followed. “Climate Change” was top phrase; “Heroes” was top name.
For Previous Words of the Year, go here.
Austin, TX July 16, 2009, (MetaNewswire) – Is Merriam-Webster its own worst frenemy? The answer to that question can perhaps be answered by the upcoming release of its Collegiate Dictionary, Eleventh Edition with the addition of almost 100 new words and word meanings (or senses). The average of these “new words” is twenty-nine years, according to Merriam-Webster’s itself. [Read more.]
Analysis: Seismic Shift to Internet in the Reporting
.of News as Evidenced by Death of Michael Jackson
“The Death of Michael Jackson has become a case study in the growing disparity between the mainstream global media and their newer Internet incarnations,” said Paul JJ Payack, President and Chief Word Analyst of the Global Language Monitor.
“The world has, indeed, witnessed a seismic shift in the reporting, analysis, and selection of news as evidenced by the recent death of Michael Jackson. In this regard, it appears as if the people have ‘voted with their clicks’ that the Internet is now an equal (if not senior) partner to the global print and electronic media.
London Telegraph: Michael Jackson’s Death Second Biggest Story of Century
The cyber-reporting of recent events in Iran only underscores this new (and growing) phenomenon.”
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Measured Global Print and Electronic Media from Day of Death to Day after Funeral
Austin, TX July 9, 2009– In an exclusive analysis performed by the Global Language Monitor, the death of Michael Jackson, the entertainment icon, has been found to be the Top Funeral in the Global Print and Electronic Media over the last dozen years . Jackson moved ahead of Pope John Paul II, whose funeral in 2005 previously set the standard.
The results follow:
The death, aftermath, and funeral of Michael Jackson had some 18% more stories in the global print and electronic media than that of Pope John Paul II in 2005. The analysis covered the Top 5,000 print and electronic media sites, but excluded blogs and social media since they did not have a significant presence throughout the entire period of measurement.
“The death of Michael Jackson, and the media frenzy surrounding of its aftermath and his funeral, has moved Michael Jackson to the forefront of coverage of similar prominent deaths over the last dozen years,” said Paul JJ Payack, president and chief word analyst of GLM. Other prominent passings include those of Pope John Paul II, Ronald Reagan, Princess Diana and Mother Teresa. “The strength (and depth) of the global media coverage only adds to his already significant legacy and shows no sign of abetting.”
When measured in terms total web presence, Jackson outdistances Ronald Reagan, at No. 2, by more a factor of 10.
The results follow:
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Jackson Joins yet another Hall of Fame
Michael Jackson Death No. 2 Internet Story of 21st Century
Internet No. 2 (to Obama’s Election); Mainstream Media Ranking No.9
Austin, TX June 29, 2009 (MetaNewswire) - The death of Michael Jackson, the entertainment icon, is now one of the top stories of the 21st century, according to a analysis released by the Global Language Monitor (www.LanguageMonitor.com). In the 72 hours after his death, Jackson jumped to the No. 9 spot for the global print and electronic media. For Internet, blogs and social media, Jackson jumped to the No.2, only trailing the election of Barack Obama to the presidency of the United States. The results showed the growing disparity between the mainstream global media, and what is playing out for news on the Internet, and beyond.
The citations for Michael Jackson in the Mainstream Media numbered in the thousands; his citations on the Internet, and beyond numbered in the millions. The analysis tracked news stories within the first seventy-two hours after the event. The events include in descending order of Internet citations include: The Obama election, the death of Michael Jackson, the Iraq War, the Beijing Olympics, the Financial Tsunami, Hurricane Katrina, the death of Pope John Paul II, the 9/11 Terrorist Attacks and the Asian Tsunami.
Citations for the election of Barack Obama are five times greater than that of No. 2, Michael Jackson. In turn, the death of Michael Jackson is cited more than double than those for the beginning of the Iraq War in 2003.
“The death of Michael Jackson has resulted in a global media event of the first order” said Paul JJ Payack, president and chief word analyst of GLM. “The fact that he has broken into the top media events of the 21st century is a testament to the global impact of the man and his music.”
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There are 10,000 other stories hailing the arrival of the 1,000,000th word from Abu Dhabi, and Tehran, to Beijing, to Sydney, to Chicago and Sri Lanka.
A US web monitoring firm has declared the millionth English word to be Web 2.0, a term for the latest generation of web products and services.
Matt Frei reports on English’s unique linguistic evolution and then spoke to Global Language Monitor’s Paul Payack who helped find this millionth English word.
THE WORLD IN WORDS: Top Words of 2008 
